Live Video Shopping in Unique Virtual Production a Commercial Hit
We are glad to once again provide a ground-breaking Virtual Production at Virtual Star Studios, now for the first time with a pioneering client in the fashion industry, and it’s already a success.
Innovative and leading Live Video Shopping service Bambuser and trailblazing fashion retailer Lindex increase viewer engagement and premium feel by moving their latest online session to a stunning 3D world in real-time. According to Bambuser the add-to-cart click rate skyrocketed and the viewer count was double.
Live Video shopping is a modern way for brands to engage viewers in an online session where the host talks about products and answers questions directly from the chat. Customers can then add products to cart directly in the session thanks to innovative services by Bambuser, a proven way to increase online sales.
Now for the first time, Bambuser and womens fashion brand Lindex aimed to up their game and host their session in a Virtual 3D environment. It was a commercial success and this live Virtual Production was all filmed in and streamed from Virtual Star Studios.
About Virtual Star Studios: We move Leading brands into Virtual Worlds in real-time. Our cutting edge Virtual Production Studio is located in Stockholm and we are now pleased to add fashion to the wide list of industries our clients come from, ranging from gaming to the music industry.